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About the Artists: In 2017, father and son Pierre and Cedric Koukjian founded a joint design studio, SINCE, in the heart of Geneva. There, all of the design objects carry their own distinctive aesthetic, but share a common root in material experimentation.

Beirut-born Pierre is a conceptual artist with a remarkable career. He left his home city at the dawn of the Lebanese Civil War, living around the world (in Paris, Bangkok, Singapore, and Madrid) before settling in Geneva. His son, Cedric Koukjian, is trained as an industrial engineer; his works bridge craftsmanship with a flair for the avant-garde. 

Inside the Geneva studio of SINCE.

Why We Like It: At SINCE, Pierre and Cedric make works that defy traditional categorizations, ranging from sculptures (from teeny-tiny to colossal in scale), furniture, and lighting. Some works are functional, others are not. The shared goal of father and son is to be as experimental as possible. They take an anything-under-the-sun approach to materials working in hammered steel, titanium, industrial foam, brass, neon, and glass, among many other materials. Both artists like to create visual tricks with their materials, too. For instance, Cedric is known for his “Liaison” series of sculptures; these works feature chain-like links that reflect on the concept of bonding or being bound. He works with stainless steel, marble, resin, and other mediums.

Inside the Geneva studio of SINCE—an in-progress Bubble Bucket by Pierre Koukjian.

What the Artists Say: “We are a duo of postmodern industrial creators working with talented European craftsmanship. At the core of our creativity is a constant research for new shapes and materials.”

Cedric Koukjian
“AmberLink” escritoire (2021)
SINCE Geneva
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Cedric Koukjian, “AmberLink” escritoire (2021). Courtesy of SINCE Geneva.

Pierre Koukjian
RPG (2020)
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Pierre Koukjian, RPG (2020). Courtesy of SINCE Geneva.

Cedric Koukjian
Liaison Pygmalion
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Cedric Koukjian, Liaison Pygmalion. Courtesy of SINCE Geneva.