The Future of Digital Art Platforms Is Integrated—and Artlogic Offers Galleries a Comprehensive Solution to Get There
The platform aims to help art-industry businesses streamline and scale.
The business of art has myriad industry-specific needs and challenges—which artists, gallerists, collectors, and other practitioners navigate daily. Since 1994, Artlogic has worked to create comprehensive digital solutions for art-oriented businesses, from emerging to established artist studios, small to large galleries, and collectors of any scale. Prioritizing efficiency, the platform has been primarily concerned with offloading quotidian tasks and workflows to save users time, maximize productivity, and make room for innovation. With Artlogic offering advanced sales and CRM management tools, as well as expansive website and database services, the platform can both modernize operations and act as a launch point to scale businesses to the next level.
Last year, Artlogic saw a dramatic 22 percent increase in the number of artworks contained in the platform’s databases—from six million to nearly nine million works. And since 2020, there has been a 65 percent growth to more than 90 million sales emails and newsletters sent through the Artlogic system, with increasing numbers of clients utilizing the Artlogic Customer Relationship Management (CRM) features, which allow for seamless communication and relationship building. With 74 percent of all gallery clients with a website now opting for a wholly integrated system (as opposed to utilizing multiple providers for individualized processes), the mounting desire to have cloud-based services, workflows, and management systems in one place indicates that digital solutions are far from a pandemic-induced trend.
Co-Managing Director and CCO of Artlogic Joe Elliott said, “It’s exciting to see the industry taking steps to fully embrace integrated solutions. We’re witnessing a shift in the way the art industry operates, paving the way for a more efficient future. By maximizing technology to create a streamlined end-to-end sales process, galleries are removing the heavy lifting from many aspects of the business, freeing up valuable time and space for creativity.”
Over the past several years, digital exhibition and viewing room software has become pervasive across the industry, steadily transforming a lockdown trend into an industry standard. Now, the same transformation can be seen with integrated platforms. With nearly 30 years of experience and ongoing technological innovation and expansion, Artlogic stands at the forefront of these developments by specializing in a “combined end-to-end automated product suite,” which diminishes the amount of time and money spent on standard operations. Aiming to provide total integration and automation for all processes—from inventory and sales to invoicing and fulfillment—Artlogic is a platform dedicated to helping their users to not only succeed, but thrive.
Learn more about Artlogic here.
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