Art World
Elon Musk Is Asking Artists to Submit Some ‘Awesome Graffiti’ Designs to Decorate Tesla’s New Berlin Factory
Meme-makers are delighted with the open call.
Meme-makers are delighted with the open call.
Naomi Rea ShareShare This Article
Calling all graffiti artists!
Tesla founder Elon Musk has invited street artists to submit design proposals to decorate the exterior of his company’s new mega-factory in Berlin.
Construction on the massive Giga Berlin plant, as it is called, which will allow Tesla to roll out its latest Model Y in Europe, has been officially completed after 10 months.
Now, for the finishing touches, Musk hopes to make the factory “a jewel of Brandenburg” with some “awesome graffiti art” to cover its expansive walls.
In February, Musk tweeted some in-progress drone shots of the site, adding that it would be covered in graffiti.
While many took his comments at the time to be a deadpan joke, it now seems to have been just a simple factual statement, which has since been confirmed by the company official Twitter channel.
If you want to help cover Giga Berlin in awesome graffiti art, send us your work at [email protected]
— Tesla (@Tesla) May 26, 2021
Unsurprisingly, the call has already inspired countless memes, with some proffering their best illustrations of Dogecoin, the cryptocurrency Musk has been championing because (according to him) it “has dogs and memes.”
Others have offered to immortalize Musk’s notorious pot-smoking interview with podcast host Joe Rogan, which caused Tesla’s stock to plummet in 2018.
While the electric car giant has received hefty support from the German government for the project, it has not been without its detractors.
When Tesla broke ground on the site, German newspaper FAZ called for investors to offload their Tesla stock, deeming it overvalued compared with German rivals Mercedes and Daimler.
The project has also come under fire from local environmentalists, who say trees have been cleared and indigenous wildlife has been disturbed for the project.