Leonardo DiCaprio, Hans Ulrich Obrist, and Iman Launch W Art Issue and New York Edition Hotel

How to do Frieze week right? Attend an outrageous star-studded hotel party.

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Giada Lubomirski and Katia Aurora.
Photo: BFA.
Hans Ulrich Obrist.
Photo: BFA.
Iman.
Photo: BFA.
Jason Wu.
Photo: BFA.
Linday Fargo.
Photo: BFA.
Vinoodh Matadin and Inez van Lamsweerde.
Photo: BFA.
W Mag Art Edition.
Photo: BFA.
Alexa Chung, Daisy Lowe, Aimee Phillips, and guest.
Photo: BFA.
Bettina Prentice and Jamie Prentice.
Photo: BFA.
Daniel Arsham.
Photo: BFA.
David Schwimmer and Zoe Buckman.
Photo: BFA.
Emily Ratajkowski and Chrissy Teigen.
Photo: BFA.
Ian Schrager and Stefano Tonchi.
Photo: BFA.

What: Ian Schrager and Stefano Tonchi celebrate the opening of the New York Edition hotel and the launch of W Art with entertainment from Q-Tip.

Where: The New York Edition, 5 Madison Avenue.

When: Tuesday, May 12, 2015.

Who: Everyone from the fashion, entertainment, and art worlds showed up for the big festivity. We spotted Leonardo DiCaprio with his trademark newsboy cap navigating the maze of crowds with his close friend Tobey Maguire. Other guests included Hans Ulrich Obrist, Rachel Lehman, David Maupin, Marilyn Minter, Emmanuel Perrotin, Lisa and Richard Perry, Daniel Arsham, Rosie Assoulin, Giovanna Battaglia, Linda Fargo, Rosario Dawson, Jay Jopling, Alexa Chung, Inez & Vinoodh, Jason Wu, and Emily Ratajowski.

Why: W Magazine’s third collaboration with Ian Shrager (they also threw bashes in London and Miami) coincided with the magazine’s third iteration of their Art issue. The special May issue features Yoko Ono on its front cover (see W Magazine Profiles Online Art World Disruptors — Including Us!). The artist’s exhibition recently opened at the MoMA (see After Bjork Fiasco, MoMA’s Yoko Ono Show Makes a Case for Art and Celebrity).

The Moment: Around 12 am the party was in full swing and two lovely party-goers decided to make the dinner table their dance floor. Hopping above the crowd, the two girls boogied on a royal-purple draped tabletop next to, fittingly, black and white photographs of film and art icons such as Audrey Hepburn and Jackson Pollock.