The millennial generation’s craze for Instagram-friendly “museums” apparently isn’t stopping at the Museum of Ice Cream, or even San Diego’s new avocado-themed pop-up The CADO.
Now, the Museum of Pizza—or MoPi for short—will pop up in New York City for two weeks, from October 13-28. Billed as “the first experiential pizza adventure” the space boasts a pizza art gallery, a cheese cave, a pizza beach, pizza meditation, exclusive film screenings (presumably about pizza), and more. Organized by the Brooklyn-based design studio Nameless Network, visitors can enter for a fee of $35, which includes a slice of pizza.
“Pizza is more than a food,” Nameless Network CEO Kareem Rahma said in a statement. “It’s a cultural phenomenon that transcends geography and language. With the Museum of Pizza, we’re combining our passion for storytelling and pop culture to fuel discovery, friendship, art, music, and selfies. Lots of selfies.”
Details about the kind of art that will be installed at the museum have yet to be finalized. However if the images released by the museum are anything to go by, you can expect a sexy, maybe even kinky pizza parlor—as if the organizers imagine New Yorkers love pizza in more ways than one.
For the time being the museum is only scheduled to open in New York, but Rahma didn’t rule out the possibility of cooking up the pizza production elsewhere, saying he’d “love to” share his cheesy passion with other cities in the future.
See the museum’s promotional photos below.