The Back Room
The Back Room: Wrap Party
This week: a look back at Frieze L.A., a deeper gaze into Peter Doig’s solo act, Ernie Barnes rises again, and much more.
This week: a look back at Frieze L.A., a deeper gaze into Peter Doig’s solo act, Ernie Barnes rises again, and much more.
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Every Friday, Artnet News Pro members get exclusive access to the Back Room, our lively recap funneling only the week’s must-know intel into a nimble read you’ll actually enjoy.
This week in the Back Room: a look back at Frieze L.A., a deeper gaze into Peter Doig’s solo act, Ernie Barnes rises again, and much more—all in a 7-minute read (2,099 words).
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The art market passed its first big test of 2023 last week, as the latest editions of Frieze Los Angeles and the Felix art fair spurred the international art caravan to spend like mad in the City of Angels while its galleries multiplied, its collectors opened their homes, and its museums tried to put their best foot forward.
Although the consensus opinion is that L.A. has now cemented its once-questioned status as an art business power center, however, not everything went according to plan.
Below, our four biggest takeaways from a week on the ground (and freeways) of Los Angeles…
Of opening day at Frieze, our colleague Eileen Kinsella wrote, “To call sales brisk is putting it mildly.”
At least three major galleries told Artnet News they sold out their respective booths by nightfall on preview day: Gagosian (showing Rick Lowe, solo, with several of the nine paintings going to museums), David Kordansky (showing market phenom Chase Hall, solo), and Perrotin (featuring Josh Sperling and Aya Takano, along with various others).
At least seven dealers reported placing works for $1 million or more by the fair’s end. Hauser and Wirth’s $3.5 million sale of a new Mark Bradford painting led the high-priced pack. Gladstone Gallery moved a 1998 Richard Prince “Cowboy” for $3 million. Thaddaeus Ropac (famously averse to pre-selling) closed deals for a Robert Rauschenberg work listed at $1.7 million and an Alex Katz canvas listed at $1.5 million.
Dealers further down the price ladder also performed well across expos, too. A slew of Frieze exhibitors relayed sales ranging from the six figures (see: Lehmann Maupin, Tina Kim, Château Shatto) to the five figures (see: James Cohan, Goodman Gallery, Jessica Silverman).
Felix brought healthy business at lower price points. Charles Moffett gallery told Artnet News it sold out its presentation of 25 landscapes by Ontario-based artist Keiran Brennan Hinton during the preview day, at prices ranging from $4,000 to $15,000. Portland, Oregon dealer Adams and Ollman sold over 20 works by gallery artists ranging in prices from $5,000 to $24,000.
At least one heavy hitter bought at the hotel, as well. Residency Art Gallery, based in nearby Inglewood, sold multiple works to Beth Rudin DeWoody, according to Janelle Zara in The Art Newspaper.
Frieze took up residence at the Santa Monica Airport this year, leaving behind its former venues at Paramount Studios (2019–20) and 9900 Wilshire Boulevard in Beverly Hills (2022). Multiple “glaring logistical hiccups” emerged at the new spot, Eileen wrote:
“Road closures… forced numerous fairgoers to circle around the airport, and there was resulting confusion about the whereabouts of the entrance. Several visitors griped at being dropped off as far as one mile away and having to continue on foot. Security officers barked at slowed or stopped cars as passengers tried to make their way to the fair.”
Multiple exhibitors, including some in the “Focus” section for galleries aged 12 years and younger, also said they were surprised to learn on install day that their booths would be in the Barker Hangar, a permanent structure separated from Frieze’s main tent by about a quarter mile of tarmac.
A Frieze spokesperson said, in part, “The two locations were communicated to all galleries well ahead of time” and noted that several “Focus” exhibitors “made significant sales within the first hour of the fair.” Frieze and lead sponsor Deutsche Bank also offered golf carts to ease the commute.
Still, in conversations with Tim (who was on site for preview day), several dealers and other visitors blithely referred to the Barker Hangar as “the kids’ tent,” a perception of lesser standing that Frieze will have to work to counteract should the fair return to the airport in 2024.
Felix stayed put at the Hollywood Roosevelt Hotel, its home for all four of its full editions (plus a poolside-only mini-edition staged in 2021). However, the fair opened a day earlier than Frieze for the first time ever, a response to the newly untenable distance between the two events.
The good news was that Felix tallied an all-time-high of 4,000 visitors on preview day, according to a fair spokesperson. But becoming the main attraction on Wednesday also pushed the fair’s venue close to its breaking point.
Yes, visitors complained about the line for the elevator from the cabana-level exhibitors to their upper-floor counterparts at every past edition, too. But this year the opening-day crowds sometimes clogged the hallways and rooms to a standstill, making the dense but mobile throng at Frieze the next day feel almost luxurious in comparison.
It’s not clear if the crush hurt business or not. While many dealers relayed sales and gushed about great conversations with collectors, multiple returning advisors and buyers said that the logistics and the offerings at Felix’s 2023 edition made them feel like the fair could use a refresh next year.
Although multiple dealers unveiled new spaces during Frieze Week, the early returns on investment varied based on their experience level with Los Angeles.
The second Angeleno galleries for François Ghebaly and Hauser and Wirth, both in West Hollywood, were well placed in enclaves amenable to high-end business. That’s not surprising given that both dealers have years-long roots in the city and enough capital to be choosy.
More exploratory are the galleries in Melrose Hill, which is currently less a neighborhood than a real-estate aspiration in a transitional stretch between Hancock Park and East Hollywood.
The complexion of Melrose Hill could change dramatically after David Zwirner and James Fuentes finish their new locations there later this year, joining Clearing and the space shared by Lower East Side galleries Sargent’s Daughters and Shrine. Together, they may prove to be a critical mass able to consistently draw buyers and attract complementary development.
For now, though, these latter spots feel like outposts in the truest sense.
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There are few tropes more tired than out-of-towners parachuting into Los Angeles for a few days to pass judgment on how well (or poorly) the city is meeting their expectations of what it should be. That said, the collective conclusion from visiting dealers, collectors, and other art pros this February is that L.A. has earned a lasting spot on their itinerary.
Hopefully, this means we can now move on from the central question around the city’s art scene being whether it can stand shoulder to shoulder with the other fair-based destinations for one week on the annual circuit, and instead transition into what L.A. can offer, and how it is evolving, year-round.
The latest Wet Paint tracks the new artist in residence at the Rubell Museum and takes a closer look into Peter Doig’s surprising departure from Michael Werner Gallery.
Here’s what else made a mark around the industry since last Friday morning…
Art Fairs
Auction Houses
Galleries
Institutions and Other Nonprofits
Tech and Legal News
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“It’s been incredible to see this [Los Angeles] art scene become what it is today. But it’s still not New York, where we recently opened a gallery. It’s a totally different landscape there. On a weekly basis, we’re looking at 150 to 200 visitors in L.A. versus 2,500 in Chelsea.”
—David Kordansky, on the order-of-magnitude difference in foot traffic between the coastal capitals of the U.S. art industry. (Vanity Fair)
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Price: $1.25 million
Sold at: Frieze Los Angeles
Sales Date: February 16
If you haven’t heard, the life story of Ernie Barnes is movie-ready. With his childhood dreams of life as an artist forestalled by segregation in his hometown of Durham, North Carolina, he channeled his athletic gifts into football. After playing five years in the NFL, however, Barnes became eligible for a pension and retired to do art full time.
Inspired by Thomas Hart Benton, Andrew Wyeth, and other midcentury American regionalists, Barnes dubbed his painting style “Neo-Mannerism.” That expressive, elongated aesthetic is on full display in this painting of two basketball players leaping into a sky reminiscent of a brighter El Greco, framed by raw wooden planks that simultaneously evoke a southern readymade and a Renaissance icon.
Though Barnes quickly found popular success as an artist, the fine art world kept its distance during his lifetime. Suffice to say, much has changed since his 2009 death. In 2020, the UTA Artists Space in L.A. gave Barnes a solo show, Andrew Kreps mounted an exhibition in 2021, and the demand for his work reached fever pitch when his 1976 painting The Sugar Shack sold for $15.3 million at Christie’s in May 2022.
Since then it’s been off to the races, and the joint Frieze L.A. booth of Kreps and Ortuzar Projects (who together co-represent Barnes’s estate) was the equivalent of a touchdown dance, with the artist’s family hanging out in “Team Barnes” sweatshirts and stars like Lionel Richie and Tyler the Creator coming by to pay respects among artworks ranging from $2.2 million (for a painting titled Street Song) to works on paper in the $60,000-to-$125,000 range. Protect the Rim was snapped up by an American collector on the first day of the fair.
—Andrew Goldstein
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