Can this Swedish Search Platform Push Aside Outsider Bidding Platforms?

Online search platform Barneby’s has launched in the US and is hoping to provide some serious competition for middleman bidding platforms such as Invaluable or the Sales-room.

With over 30 million individual researches and 450 auction houses listed on the website, the Swedish-born online auction platform has taken the internet by storm. With its humble beginnings in Sweden, the start-up company has gone on to successful launches in Germany and France. Barneby’s allows its visitors to peruse the catalogs of more than 450 auction houses all at once for whatever his or her heart so desires. Once you find the perfect item, instead of bidding on the Barneby’s site, clicking on the lot leads you to the auction house website where you can begin bidding directly with the house. Talk about convenience at your fingertips.