Eden Fine Art Was Known for Its Lavish In-Person Events. Now, It’s Taking That Same Spirit Online

The galleries may be closed but the fun doesn't have to stop.

Eden Fine Art's Madison Avenue Gallery is now easily explorable through their comprehensive virtual viewing experience.

Among its followers and collectors, the Pop art-inspired gallery Eden Fine Art is famous for hosting elaborate in-person events. With international venues in London, Mykonos, Miami, and two spaces in Manhattan, the gallery staged lavish carnival celebrations of art and pageantry and glitzy fair week parties just last year.

And for 2020, the gallery had equally grand plans, including colorful, large-scale exhibitions showing the latest works of some of the gallery’s most successful artists, including Italian painter Angelo Accardi, street-art celebrity Alec Monopoly, and sculptor Dorit Levinstein.

Installation view of Eden Fine Art's downtown NYC location.

Installation view of Eden Fine Art’s downtown NYC location.

Of course, now those plans have been postponed. But until things change, Eden Fine Art has decided to launch two new virtual tours—with a characteristically elaborate approach. These newly launched navigable experiences take visitors inside both their Madison Avenue and Soho galleries and allows them to explore the vibrant array of works in an experience as close to real-life as possible.

“These are much more detailed than typical online viewing rooms,” said Naor Naftali, the gallery’s digital director. “We wanted to provide our clients and art lovers with the most advanced, easy-to-access experience of our gallery’s artists’ amazing artworks as possible until in-person Manhattan gallery visits return.”

Check out the virtual experience of Eden Fine Art’s Soho Gallery and Madison Avenue Gallery.


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