The Frieze Art Fair is rolling out the red carpet for its inaugural Los Angeles edition. The fair announced today the current list of roughly 70 galleries that will participate in the debut event at Paramount Studios in February 2019. The lineup includes major American and international names such as Luhring Augustine, Marian Goodman, and David Zwirner, as well as local dealers Blum & Poe, Kayne Griffin Corcoran, and David Kordansky, among others.

The number of exhibitors is up slightly from the original estimate of 60, a reflection of galleries’ eagerness to get in on the ground floor of a tested brand, particularly in a town with as fickle an appetite for fairs as Los Angeles. Frieze also has a host committee that reads like a Vanity Fair Oscars party guest list: Tobey Maguire, Serena Williams and Alexis Ohanian, and Salma Hayek Pinault and Francois-Henri Pinault have all signed on.

The event is already having some gravitational pull. The city’s longer-running contemporary fair, Art Los Angeles Contemporary, has moved its 2019 edition to February from January to coincide with the London import, and a new fair launched by collector Dean Valentine will be held at the same time.

Hamza Walker (right) in conversation with artist and LAXART board member Rodney McMillian at NeueHouse. Photo by Nem Perez.

Frieze’s LA edition will be directed by Bettina Korek and held inside a custom-built structure designed by architect Kulapat Yantrasast. Curator Hamza Walker has been tapped to organize the talks and music program.

Several dealers from outside LA who spoke to artnet News grumbled about the fact that there was no formal application process for the fair and that galleries were simply informed they had been chosen. A spokeswoman says exhibitors were selected by a “peer committee” that included Daniela Gareh (White Cube); Carol Greene (Greene Naftali); David Kordansky (David Kordansky Gallery); Mara McCarthy (The Box); Shaun Regen (Regen Projects); and Matthew Wood (Mendes Wood DM).

“With an overwhelming amount of interest and only around 70 spaces, Frieze LA required a different approach,” the representative told artnet News. “All Frieze fairs are international, but it’s also important that they reflect the city and country that they’re in, so Frieze wanted to ensure a focused and thoughtful selection of galleries.”

Just a few of the invited galleries were unable to participate, a reflection of the demand for a top-flight West Coast fair among local and international galleries alike. “The extremely positive reaction to Frieze Los Angeles from galleries is testament to the importance of this city which is so rich in great artists, museums, galleries, and art schools,” Frieze’s Victoria Siddall said in a statement.

See the list of galleries participating in the inaugural 2019 edition below.

303 Gallery, New York
Miguel Abreu Gallery, New York
Acquavella Galleries, New York
Altman Siegel, San Franciso
Blum & Poe, Los Angeles
Tanya Bonakdar, New York
The Box, Los Angeles
Château Shatto, Los Angeles
Sadie Coles HQ, London
Commonwealth and Council, Los Angeles
Thomas Dane Gallery, London
Massimo De Carlo, Milan
Jeffrey Deitch, New York
Anat Ebgi, Los Angeles
Freedman Fitzpatrick, Los Angeles
Gagosian, New York
François Ghebaly, Los Angeles
Marian Goodman Gallery, New York
Alexander Gray Associates, New York
Greene Naftali, New York
Hauser & Wirth, Los Angeles
Herald St, London
Hannah Hoffman Gallery, Los Angeles
Gallery Hyundai, Seoul
Taka Ishii Gallery, Tokyo
Casey Kaplan, New York
Karma, New York
Karma International, Zurich
kaufmann repetto, Milan
Kayne Griffin Corcoran, Los Angeles
Tina Kim Gallery, New York
David Kordansky Gallery, Los Angeles
Kukje Gallery, Seoul
kurimanzutto, Mexico City
LA Louver, Los Angeles
Lehmann Maupin, New York
Lévy Gorvy, New York
Lisson Gallery, London
Luhring Augustine, New York
Matthew Marks Gallery, New York
Mendes Wood DM, São Paulo
Metro Pictures, New York
Victoria Miro, London
The Modern Institute, Glasgow
Night Gallery, Los Angeles
OMR, Mexico City
Pace Gallery, Palo Alto
Maureen Paley, London
Park View/Paul Soto, Los Angeles
Parker Gallery, Los Angeles
Perrotin, New York
The Pit, Los Angeles
Galerie Eva Presenhuber, Zurich
Almine Rech Gallery, New York
Regen Projects, Los Angeles
Galerie Thaddaeus Ropac, London
Salon 94/Salon 94 Design, New York
Esther Schipper, Berlin
Marc Selwyn Fine Art, Los Angeles
Sfeir-Semler, Beirut
Jack Shainman Gallery, New York
Stuart Shave/Modern Art, London
Société, Berlin
Sprüth Magers, Los Angeles
Vermelho, São Paulo
Susanne Vielmetter Los Angeles
Projects, Los Angeles
White Cube, London
David Zwirner, New York

Frieze Los Angeles takes place February 14–17 at Paramount Pictures Studio in Hollywood.