The Back Room: Law and Order
This week, the uncertain limits of resale restrictions, South Korea blasts off, a shared-custody Kusama, and much more.
Every Friday, Artnet News Pro members get exclusive access to the Back Room, our lively recap funneling only the week’s must-know intel into a nimble read you’ll actually enjoy.
This week in the Back Room: the uncertain limits of resale restrictions, South Korea blasts off, a shared-custody Kusama, and much more—all in a 7-minute read (2,077 words).
Top of the Market
Would a court uphold gallery-imposed restrictions on how and when a buyer can resell artworks? The answer has been debated for almost as long as modern art-market speculation has existed, partly because no U.S. or U.K. court has ever actually ruled on the matter before the litigants settled privately.
But it became a $1.325 million question last week, when Bloomberg broke the news of a lawsuit between X Museum founder Michael Xufu Huang and his former friend Federico Castro Debernardi.
In March 2021, Huang sued Debernardi, the Monaco-based founder of an Argentine art foundation, for allegedly breaching an agreement about a painting by the always-in-demand Cecily Brown. Documents show that Huang acquired the painting, titled Faeriefeller (2019), from Paula Cooper Gallery for $700,000 at Art Basel Miami Beach in 2019.
To do so, he had to sign a bill of sale with terms assuring the gallery that he…
- Was the end buyer;
- Would grant the gallery the exclusive right to act as his agent on any potential resale, lease, or loan of the painting for three years;
- Would pay the gallery the difference between his purchase price and the most recent public auction price for a similar Brown work “in perfect condition” if he breached the agreement.
What Paula Cooper didn’t know, documents submitted to the court show, was that Huang separately agreed to use his superior status as a museum founder to covertly acquire Faeriefeller for the less-known Debernardi in exchange for a 10 percent fee ($70,000), plus expenses ($5,000).
Other key terms of their pact included that…
- Neither Huang nor Debernardi would reveal that Debernardi owned Faeriefeller;
- Each would need the other’s approval to present the painting to a third party;
- Debernardi would give Huang the first opportunity to shop it to agreed-upon clients at an agreed-upon price throughout the three years Huang had agreed to make Paula Cooper the painting’s exclusive resale agent.
The problem arose in August 2020, when Paula Cooper learned Faeriefeller was resold by Lévy Gorvy only four months after the date on Huang’s invoice. Cooper promptly threatened to sue Huang for breach of contract, for an amount between $500,000 and $1 million.
Huang told Bloomberg that he “took responsibility” and settled with Cooper for an amount “way over” his commission from Debernardi. (Sources with experience in similar cases hinted to me that the payment was likely around $300,000 based on the various fees and damages sought in Huang’s amended complaint.) Huang then sued Debernardi in March 2021.
The two parties settled privately only hours after Bloomberg published. Still, court filings in the case reinforce that the outcome in any conflict over resale covenants is likely to hinge as much on the economic and social relationships involved as it does on contract law.
Four Guideposts on Enforcement
Many secondary-market dealers, auction pros, and profit-minded buyers argue (to quote Debernardi’s counsel) that resale covenants are “unlawful tools of market manipulation.” But other art attorneys and industry pros have convinced me that an absolutist stance on either side of the issue is unwise. Details matter, and they differ in almost every dispute and every U.S. state.
So here are four questions useful in deciphering the merits of any particular case…
1. Are the Resale Restrictions Clearly Written and “Reasonable”?
It would be risky for a gallery to demand that buyers grant it, say, a lifetime right of first refusal, or an opportunity to buy back a work for less than the original sale price. But if a gallery stipulates, as Paula Cooper did for Faeriefeller, that its right of first refusal lasts only a few years and places no ceiling on secondary-market pricing, it stands a stronger chance of surviving a legal challenge.
This is especially true if ostensibly restrictive measures have long been used in the industry in question. So even though resale covenants in the art market have never been upheld in court, the pure fact that they have proliferated for decades makes them harder to bat down.
2. Does the Gallery That Imposed the Restrictions Also Have the Resources for Drawn-out Litigation?
The most depressing trait of the U.S. legal system is that the law often matters less than the amount of time and money you can afford to spend arguing about its meaning.
So a resale restriction imposed by a blue-chip gallery like Paula Cooper likely has more teeth than one imposed by the average smaller gallery, because the latter probably lacks the surplus cash, time, and energy needed to lawyer up for a protracted battle.
3. For the Health of the Gallery and Its Artists, How Replaceable Is the Buyer Who Misbehaved?
Threatening to sue a collector is the nuclear option; it means the gallery has no fear of a future without that client relationship, partly because the all-but-guaranteed bad press from the lawsuit can stain a perceived flipper forever.
It’s a simple decision if the offender has no prior art world standing. It’s much more complicated if their alleged malfeasance has to be weighed against their trusteeship in a major institution, their founding of a private museum, or even just their long track record of acquiring works by artists that went on to have tremendous careers. Even more so if a gallery’s collector pool has few, if any, patrons of similar caliber eager for the same inventory.
4. Are Back-channel Resolutions Amenable?
Although galleries have long been known to blacklist resale violators, other forms of compensation sometimes come into play too, especially if a lusted-after work reaches auction early.
To avoid having to withdraw a piece over a legal challenge, sources say, houses have been known to convince consignors to funnel a percentage of the sales proceeds to the gallery, and/or to hand the gallery a portion of the buyer’s premium.
In rare cases, the house might even offer to give the gallery a paddle and, if the gallery wins the lot, sell it to them at the underbidder’s price… though, in practice, this last one may just be a poison pill intended to get the gallery to stand down.
The Bottom Line
The art world has repeatedly shown that it can and will police resale restrictions internally by whatever means are within its power and appropriate to the circumstances. That doesn’t mean we won’t see more lawsuits like the one between Huang and Debernardi. But it does mean that we’re still unlikely to get a court ruling on this long-simmering uncertainty anytime soon.
Wet Paint will be up later today, but here’s what else made a mark around the industry since last Friday morning…
- Omicron uncertainty has pushed the opening of Art Rotterdam from February to May, Milan’s Salone del Mobile from April to June (just before TEFAF Maastricht), and 1-54 Marrakech from March to a substitute event at Christie’s Paris in April. (Press release / designboom / Artnet News)
- RX France, the parent company of FIAC and Paris Photo, filed a complaint demanding that the Réunion des musées nationaux-Grand Palais uphold its contractual relationship with the fairs and suspend its call for competing proposals for their fall time slots. (Le Figaro, Le Monde)
- Art Basel Hong Kong (March 24–26) will feature 137 galleries, though more than half will take part via satellite booth. As a COVID contingency, the company has also reserved the convention center for backup dates in May. (Artnet News)
- Phillips launched a fiduciary-services division that will work with attorneys, trustees, and (naturally) fiduciaries to manage high-value artworks and collections, as well as provide “legal and practical problem solving” expertise. (Artnet News)
- Sotheby’s is rumored to have enlisted investment banks Goldman Sachs and Morgan Stanley to advise the house on an initial public offering. (Artnet News)
- Christie’s has expanded its March 1 evening sales of 20th and 21st century art into a three-part, continent-hopping relay auction. The event will now kick off in Shanghai, then transition to London for the originally scheduled sales of 20th/21st century art and Surrealist art. (Artnet News)
- Pace Gallery founder Arne Glimcher will open a project space in Tribeca this fall. Called Gallery 125 Newbury (Pace’s original address in Boston circa 1960), the venture will present up to five shows per year in association with Pace itself but will include artists beyond the mothership’s roster. (The New York Times)
- Gagosian will open its 19th permanent location in the Swiss alpine resort of Gstaad on February 14, with a new series of canvases and drawings by Damien Hirst titled “Myths, Legends, and Monsters.” (Financial Times)
- The estate of Pictures Generation multimedia trailblazer Gretchen Bender has signed with Sprüth Magers, filling the void left by the since-closed Metro Pictures. (Financial Times)
- The Zagreb Museum of Contemporary Art hired Zdenka Badovinac as its next director, only weeks after officials from Slovenia’s right-wing government ousted her from the same role at the Moderna Galerija in Ljubljana. (Artforum)
- The family of late billionaire developer Sheldon Solow will renovate and expand the Solow Art and Architecture Gallery, with plans to open his storied $500 million collection to the public in 2023. (Artnet News)
- Ben Garcia has been named the first executive director of the American LGBTQ+ Museum, which will open in New York in 2024. (New York Times)
NFTs and More
- An NFT “museum” launches in Seattle’s Belltown neighborhood on January 27, equipped with 30 custom-designed screens to display digital art and collectibles. (Artnet News)
- British web-design, inventory-management, and CRM software hub Artlogic will merge with U.S.-based website developer exhibit-E and database makers gallerymanager and Artbase. The resulting company will boast a client base north of 3,800 art businesses. (Financial Times)
South Korea’s New Hammer Heights
Combined with a growing slew of expansions by international galleries and the looming debut of Frieze Seoul this September, the latest auction data reinforces that South Korea entered 2022 as the fastest-rising regional art market on earth.
- South Korean auction houses sold almost $256 million worth of fine art in 2021, per the Artnet Price Database and Artnet Analytics.
- That’s nearly 370 percent more than during 2020, when the aggregate amount of fine art moved was just $70 million.
- The 2021 total also trounced every other annual total achieved under South Korean gavels in the past half decade, improving upon the roughly $144 million earned in 2018 by nearly 80 percent.
For more insights into the country’s catapulting art market, click through below.
“Everyone was, like, ‘Oh, you’re making so much money, you must be so happy’ … Nobody at Art Blocks enjoyed August. It was awful. It felt like we were getting trampled by speculation.”
—Erick Calderon, founder of the generative NFT platform Art Blocks, explaining why he created a board to curate all future works offered on the exchange, new auction mechanisms to disincentivize flippers, and a physical gallery in the art-world haven of Marfa last fall. (New Yorker)
Artwork of the Week
Yayoi Kusama’s Infinity Mirrored Room—My Heart Is Dancing Into the Universe
Acquired by: The Albright-Knox Art Gallery and the Hirshhorn
Sold via: Private Transaction
As public institutions try to compete against private mega-collectors in our new Gilded Age, joint museum acquisitions are becoming more and more common. The latest example was announced this week, when the Albright-Knox Art Gallery in Buffalo, New York teamed up with the Hirshhorn Museum and Sculpture Garden to nab this recent Yayoi Kusama crowd pleaser.
Infinity Mirrored Room—My Heart Is Dancing Into the Universe first appeared in Victoria Miro’s ticketed 2018 Kusama solo show, “THE MOVING MOMENT WHEN I WENT TO THE UNIVERSE.” It houses an array of color-changing paper lanterns emblazoned with the artist’s telltale polka dots, transforming the interior into a psychedelic wonderland.
The joint acquisition continues both museums’ commitments to immersive art and Kusama herself. The Hirshhorn will install the work first, in tandem with its spring 2022 exhibition “One with Eternity: Yayoi Kusama in the Hirshhorn Collection.” The Albright-Knox, which owns her first-ever Infinity Mirrored Room (subtitled Phalli’s Field) from 1965/2017, will assume custody after its ambitious campus-expansion project comes to an end in 2023. (The institution will be rechristened the Buffalo AKG Art Museum at that point.)
Expect a barrage of selfies to blast out of each location when the time comes. Of the six institutions that hosted the traveling exhibition “Yayoi Kusama: Infinity Mirrors” a few years back, four enjoyed seasonal attendance figures that were “among the highest in the institutions’ histories,” according to a spokesperson. So no matter how finished you might be with immersive art on a personal level, immersive art isn’t finished with you.
Additional contributions by Naomi Rea.
Thanks for joining us in the Back Room. See you next Friday.
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